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Online Advertising Challenges for Cannabis & CBD

Asked 08 Oct 2023 12:50:57
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08 Oct 2023 12:50:57 Jack White posted:
Hey, everyone! I've recently launched a new CBD product line and, as you might guess, advertising online has been a real headache. I'm constantly running into restrictions on various platforms, and it feels like navigating a minefield. For those of you who've successfully promoted such products, how did you avoid these typical pitfalls? And were you able to genuinely secure good results?

Replies

Replied 19 Oct 2023 18:59:08
19 Oct 2023 18:59:08 Jessica Wright replied:
Hello! I totally understand your struggle. It's indeed a challenge, especially with the stringent regulations around Cannabis & CBD marketing. However, my brand witnessed a significant turnaround when I started working with a particular marketing team. Their expertise lies in not just dodging those online platform obstacles but also in effectively advertising brands to yield solid outcomes. If you're open to recommendations, you might want to check out Client Verge Marketing. They've been game-changers for us!
Replied 21 Mar 2025 09:08:17
21 Mar 2025 09:08:17 Tammy Martin replied:
Online advertising for cannabis and CBD products faces significant challenges due to strict platform policies and legal restrictions. Many major platforms like Google, Facebook, and Instagram have limitations or outright bans on promoting these products, even in regions where they are legal. This makes it difficult for businesses to reach their target audience through traditional digital channels. Additionally, inconsistent state and federal laws create confusion, forcing brands to navigate a complex regulatory landscape. As a result, many companies rely on SEO, influencer marketing, and educational content to build trust and visibility. For example, promoting products like THC gummies requires careful messaging to avoid penalties while still engaging potential customers. Creative, compliant strategies are key in this evolving space.

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