Adobe is Launching a new iPad App Called Voice

In an era of social-media marketing, school fundraisers, and Kickstarter campaigns, more and more people need to persuade others to do something. Not everybody has the budget or skills for a TED talk, though, which is why Adobe is launching a new iPad app called Voice. The free app walks people through a handful of templates, offering a narrative structure like "hero's journey" or "promote an idea." People then add clip art, music, and graphics to build a pitch.

Voice then generates a video hosted on Adobe's website or replayed on the iPad. The video can be embedded on websites, shared over social networks, or emailed to contacts.