Next-Gen Video Format H.265 Is Approved

The ITU has approved a new video format that could bring 4k video to future broadband networks, while also making streaming HD video available even on bandwidth-constrained mobile networks. The H.265 standard, also informally known as High Efficiency Video Coding (HEVC), is designed to provide high-quality streaming video, even on low-bandwidth networks.

The new video format is the successor to the H.264 codec, which nearly every video publisher has standardized after the release of the iPad and several other connected devices. It seems crazy now, but once upon a time, Apple’s adoption of H.264 and insistence on HTML5-based video players was controversial — especially since most video before the iPad was encoded in VP6 to play through Adobe’s proprietary Flash player.