Google Drops Pricing On Cloud Storage

Google has dropped cloud storage pricing 20 percent, has added a set of new features, and is expanding its availability in Europe — all in advance of rival Amazon Web Service’s (AWS) first major event this week in Las Vegas. With the drop in pricing, Google is offering a new service called Durable Reduced Availability Storage, a service that allows people to store data at a lower price by limiting its availability.

It’s similar to AWS Glacier, an archiving service that provides secure and durable storage for data archiving and backup. Like AWS Glacier, the Google storage service means that data would require some extra time to access. It’s essentially a way for companies to archive data that they rarely access or not at all. Google is also introducing Object Versioning, which allows users to keep a history of updates to an object and may be used to help protect against accidental object overwrites or deletes.