Reinventing the Movie for Tablet Computers
Like all communication channels, cinema has a language all its own
At the Launch 'Pad conference, Condition One presented a new form of cinematography that uses 3D technology which requires a fundamentally different style of directing. CEO Danfung Dennis has created a camera rig and software system which captures the entire human field of view by shooting a virtual sphere of imagery.
During playback, viewers can change their perspective of the film by dragging their fingers across the screen or by moving their tablet around in front of them. For example, if you're watching a man being interviewed, and he glances to his left, you can change the camera angle to see what just caught his attention.
It's like augmented reality, but the reality is happening elsewhere. The tablet becomes a window into a virtual, moving world, and you can use it to shift your visual perspective of that world.
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